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NZ Fashion: Ruby Autumn/Winter 10 Look Book

In: Fashion and Style | On: 4 Feb, 2010

I have a visit to Ruby Boutique planned for tomorrow. I’m in adoration of the autumn/winter 10 look book. It is very ethereal, feminine and doll like.  Ruby are channeling Romeo & Juliet with pieces named after ‘Montague’ and ‘Juliet,’ and perhaps it is the look book of a very modern day Juliet.

The Angels coat has a whimsical feel to it, in sunset pink garnished with big gold buttons.

Lace features throughout, from sleeves, to bodysuits to full lace cardigans. I want to try on the Angels Dress (left), and the Montague cardigan.

Channeling lace again, the Bloom Jumper looks so sweet paired with knee high socks.

I love this turtleneck sweater dress, the Star-crossed Turtleneck, it looks cozy and perfect for lazy, rainy winter days.

The full look book can be viewed here. I may find myself visiting both the High Street and Newmarket stores to hunt down a few of these pieces.

 

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(9) Comments | In: Fashion and Style | Tagged With: autum/winter 2010, fashion designer, new zealand fashion, nz fashion, ruby, ruby look book

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9 Responses to “NZ Fashion: Ruby Autumn/Winter 10 Look Book”

1. 1
   sarah hannah, on February 4th, 2010 at 9:58 pm Said:

   oooh all so pretty! and modelled by Zippora Seven, too adorable for me!

   Reply

2. 2
   Heather, on February 5th, 2010 at 3:15 am Said:

   I really love these dresses! They would be very figure flattering!
   .-= Heather´s last blog ..Out Of The Mouth Of Babes =-.

   Reply

3. 3
   Luana, on February 5th, 2010 at 6:59 am Said:

   I am most definitely in love now.

   Reply

4. 4
   Joanne Faith, on February 5th, 2010 at 7:40 am Said:

   @ sarah hannah: She models them well I think!

   Reply

5. 5
   Sabine, on February 5th, 2010 at 9:14 am Said:

   The angels dress looks like a true summer staple. Easy to wear and so pretty!
   .-= Sabine´s last blog ..La Pampa – The English Way =-.

   Reply

6. 6
   Katie, on February 5th, 2010 at 3:05 pm Said:

   I actually love every piece here! LUST x

   Reply

7. 7
   Ella, on February 6th, 2010 at 4:28 pm Said:

   I love the use of lace.. Lovely collection! I wish there was a Ruby Boutique where I live.

   Reply

8. 8
   Ruby Boutique, on February 25th, 2010 at 3:38 pm Said:

   There is a Ruby Boutique where you live! It’s called http://www.rubyboutique.co.nz and it’s our online store – we ship all over the globe – probably even to Antartica!! The Angels coat arrived in-stores today and is literally almost sold out in peach!xx

   Reply

9. 9
   February's Wishlist | Joanne Faith.com, on January 5th, 2011 at 7:53 am Said:

   [...] 2010. It’s perfect for keeping warm and feeling stylish.  Since picking it out of Ruby’s Autumn/Winter 2010 collection as a favourite, it hasn’t gone far from my mind. It’s close to coming into stores, and [...]

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