I have a visit to Ruby Boutique planned for tomorrow. I’m in adoration of the autumn/winter 10 look book. It is very ethereal, feminine and doll like.  Ruby are channeling Romeo & Juliet with pieces named after ‘Montague’ and ‘Juliet,’ and perhaps it is the look book of a very modern day Juliet.

Ruby Boutique Look book Autumn/Winter 10 | Angels Coat

The Angels coat has a whimsical feel to it, in sunset pink garnished with big gold buttons.

lacedresslace1

Lace features throughout, from sleeves, to bodysuits to full lace cardigans. I want to try on the Angels Dress (left), and the Montague cardigan.

Ruby Boutique Look book Autumn/Winter 10 | Bloom Jumper

Channeling lace again, the Bloom Jumper looks so sweet paired with knee high socks.

Ruby Boutique Look book Autumn/Winter 10 | Starcross'd Turtleneck

I love this turtleneck sweater dress, the Star-crossed Turtleneck, it looks cozy and perfect for lazy, rainy winter days.

The full look book can be viewed here. I may find myself visiting both the High Street and Newmarket stores to hunt down a few of these pieces.

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9 responses to NZ Fashion: Ruby Autumn/Winter 10 Look Book »

sarah hannah2010-02-04 21:58:13  

oooh all so pretty! and modelled by Zippora Seven, too adorable for me!


 
Heather2010-02-05 03:15:48  

I really love these dresses! They would be very figure flattering!
.-= Heather´s last blog ..Out Of The Mouth Of Babes =-.


 
Luana2010-02-05 06:59:38  

I am most definitely in love now.


 
Joanne Faith2010-02-05 07:40:17  

@ sarah hannah: She models them well I think!


 
Sabine2010-02-05 09:14:56  

The angels dress looks like a true summer staple. Easy to wear and so pretty!
.-= Sabine´s last blog ..La Pampa – The English Way =-.


 
Katie2010-02-05 15:05:16  

I actually love every piece here! LUST x


 
Ella2010-02-06 16:28:28  

I love the use of lace.. Lovely collection! I wish there was a Ruby Boutique where I live.


 
Ruby Boutique2010-02-25 15:38:56  

There is a Ruby Boutique where you live! It’s called http://www.rubyboutique.co.nz and it’s our online store – we ship all over the globe – probably even to Antartica!! The Angels coat arrived in-stores today and is literally almost sold out in peach!xx


 
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