This week I’ve contributed to Independent Fashion Bloggers with a post about the importance of creating pillar content! I was ecstatic to be invited to contribute to IFB, and it’s a great feeling to see a post of mine up on the IFB blog. Pillar content is something I feel very strongly about, and it’s something that has worked for me hugely in building my blog.
If you think that fashion bloggers are just people who post pictures of themselves and redistribute look books and fashion editorials, then you couldn’t be more mistaken. Fashion blogging involves a whole suite of skills – and they don’t all blossom overnight…
I get it, coming up with great post ideas can be a challenge. The hardest scenario? Coming up with great post ideas off the top of your head, with a blank post open and finding out that the creative juices are just not flowing.
There are times when I get the urge to write about something in particular, and so I do it, but that’s not always the case and so I like to have a bunch of ideas from which I draw on (I use this ‘bunch’ to create my editorial calendar at the beginning of the month).
I wanted to weigh in on this weeks Friend Friday questions because I thought they were so relevant to the post I made earlier this week on creating an editorial calendar for your blog.
It is difficult to balance a blog, school, a job, social life and other hobbies & interests – and this weeks questions were around the question of ‘how do you do it all?!’
I used to be a very bad blogger. I’d post inconsistently, and every time I tried to post I’d load up WordPress and stare at the screen wondering what I should write about. Even if I had an idea, trying to force out a good post was difficult. I knew that consistently posting quality posts was important – but I found it really hard.
What makes a great fashion blog is difficult to pin point. After all – great fashion blogs are all different. However, there are certain things that move a blog from ‘OK‘ to ‘GREAT,’ it’s just a question of asking yourself whether or not you’re ready and willing to step up and make it happen…
On a side note: If you are blogging purely for enjoyment, then you probably aren’t going to be too concerned with what’s in this post, but if you have other goals then you may want to take notes (or bookmark this post).
My goal is to share what has worked for me, and what I know to be important to building a great fashion blog. After all, I’m not just a fashion blogger and my experience lies in web design and marketing (both, very relevant to blogging). So here it is: 48 things to do to take your fashion blog to the next level.