I have a visit to Ruby Boutique planned for tomorrow. I’m in adoration of the autumn/winter 10 look book. It is very ethereal, feminine and doll like. Ruby are channeling Romeo & Juliet with pieces named after ‘Montague’ and ‘Juliet,’ and perhaps it is the look book of a very modern day Juliet. [...]

Fashion and marketing personality based in Auckland, New Zealand. Completing final year of a Business/Marketing & Information Management degree. Mad about fashion and style, and digital/online trends as they relate to fashion and style. Loves shoes, kitschy necklaces and creative strategy. Tweets from @joannefaith. Contact on joannefaith.me[@]gmail.com.