Manolo Blahnik Heels
Heels for ice cream is (or should I say was?) the concept behind stashing a coveted pair of Manolo Blahnik heels inside of a glass box on an advertising billboard.
These shoes were free to the woman (or man) brave enough to climb up and snatch the shoes several meters above a busy intersection; [...]
In: PR Files
On: 18 Nov, 2009
Publicity noun:
Information that concerns a person, group, event, or product and that is disseminated through various media to attract public notice.
Think about that question for a minute. The answer used to be “yes,” and the very question a mantra of those involved in marketing & PR. Today, in a world where we are so incredibly [...]

Fashion and marketing personality based in Auckland, New Zealand. Completing final year of a Bachelor of Business and Information Management (IM) in Marketing and IM. Mad about fashion and style, and digital/online trends as they relate to fashion and style. Loves shoes, kitschy necklaces and creative strategy. Tweets from @joannefaith. Contact on joannefaith.me[@]gmail.com.